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Lead Conversations

The whole conversation, right on the lead.

Every text and email sent to or received from a lead — whether by you or by an automation — is kept on that lead's record. Before you call, you know exactly what's already been said.

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Lead conversationDemo

Hi! Do you have openings this week for a quote?

Thanks for reaching out — yes! Does Thursday afternoon work? Reply STOP to opt out.

Thursday works great.

Stage moved: New → Appointment Set

Illustration — sample data for demonstration

What it does

What you can do with Lead Conversations

  • Full SMS and email history on each lead
  • Reply to leads directly from their record
  • Automated and manual messages in one timeline
  • Consent captured at intake and STOP opt-outs honored automatically
  • Quiet-hours protection for automated texts

Texting requires a completed SMS (A2P 10DLC) registration, which Propel walks you through.

Why it matters

Text and email history lives on each lead record, so you see the whole conversation before you pick up the phone.

Who it's for

Businesses that follow up by text and want everything in one place instead of a personal phone.

How it works

Getting started with Lead Conversations

  1. 1

    A lead comes in

    Their consent and contact details are recorded at intake.

  2. 2

    Messages flow

    Automations and your own replies appear in one thread.

  3. 3

    Pick up where it left off

    Open the lead to see context before every call or message.

Connected

How Lead Conversations works with the rest of Propel

CRM & Lead Management

Every lead from every source in one pipeline — from New to Customer — with notes, history, and follow-up on each.

Learn more

Marketing Automations

Five industry-tailored follow-up sequences that reply to new leads fast, nurture appointments, chase estimates, and re-engage past customers.

Learn more

Analytics & Reporting

Clear dashboards for impressions, clicks, calls, leads, and spend — plus downloadable reports in plain English.

Learn more

Get started with Lead Conversations

Start your free trial and set up your business in minutes. No marketing experience needed.

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