Advertising & Campaigns
Launch Google and Meta (Facebook & Instagram) campaigns from one guided setup — goal, audience, budget, creative, review, launch.
Learn moreFitness & Recreation
Turn local interest into new members.
People join when the timing is right and the first step feels easy. Propel helps you reach people nearby with an inviting intro offer and follow up until they walk in.
Built for
Marketing for fitness & recreation businesses
Propel is used by gyms, personal trainers, martial arts studios, fitness studios, and recreation businesses.
Challenge
Reaching people ready to start
Interest spikes around seasons and goals — you need to be visible then.
How Propel helps
Intro-offer campaigns
Promote a free class or trial week to people in your area.
Challenge
Converting trials to memberships
Intro-class visitors drift away without follow-up.
How Propel helps
Automated nurture
Follow up with every inquiry and trial visitor automatically.
Challenge
Standing out locally
Many gyms look alike online.
How Propel helps
Real photos and keyword insight
Show your community and target what people actually search for.
Recommended
Recommended Propel features
Marketing Automations
Five industry-tailored follow-up sequences that reply to new leads fast, nurture appointments, chase estimates, and re-engage past customers.
Learn moreLocal SEO & Business Listings
Manage and optimize your Google Business Profile — profile info, reviews, posts, photos, keywords, competitors, and directory listings.
Learn moreLanding Pages
Focused, mobile-ready pages with a clear call to action and a lead form — built to turn ad clicks into calls and inquiries.
Learn moreExample workflows
What marketing looks like with Propel
Intro class
Facebook ad→intro-offer page→sign-up inquiry→confirmation and reminder→first visit.
Trial to member
Trial visitor→follow-up sequence→membership conversation.
How Propel works for Fitness & Recreation
- 1
Create an irresistible first step
Set up an intro offer and landing page.
- 2
Reach people nearby
Launch a local campaign with real photos of your space.
- 3
Follow up every time
Automations keep in touch until they join.
FAQ
Fitness & Recreation marketing questions
Can I see which campaigns produce inquiries?
Yes. Reports show leads and cost per lead by campaign.
What kind of photos work best?
Real photos of your space, classes, and members (with permission) generally outperform generic stock.
Does Propel manage memberships or billing?
No — keep your membership software. Propel handles marketing and lead follow-up.
Resources
Related guides
Small Business Advertising Basics: Goals, Copy, and Measurement
How to write ads that lead with outcomes, give each campaign one job, and review performance without overreacting.
Read guideHow Follow-Up, Campaign Approval, and Verification Work in Propel
A plain-English tutorial on lead follow-up timing, campaign approval, and Google Business Profile verification.
Read guideGrow your fitness & recreation business with Propel
Start your free trial and set up your first campaign in minutes.
Free trial on every plan · Card required, not charged until your trial ends · Cancel from Settings → Billing